Identifying needs

E-Learning | Vertrieb
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Needs analysis forms the basis for every sales talk. In order to determine the demand, knowledge of the different questioning techniques is important. This is exactly where this online training comes in. The focus is on the PPF method (Present, Past, Future). It is easy to learn and very effective.

Learning Objectives
  • Learning how important identifying needs is for the sales process

  • Determining customer needs in a targeted manner

  • Categorizing questions and learning how to use them to determine requirements

  • Identifying requirements that are individually tailored to a specific practice

  • Understanding customer needs through active listening

Target Group

Sales persons, employees in sales, sales representatives, inside sales and key account managers.


Animated illustrative videos, enacted scenes, transfer tasks, key messages, knowledge Check, interactive elements, moderated video lectures

Course Duration

60 Minutes

Technical requirements
  • Tablet, Notebook, PC, etc.

  • Reliable internet connection

  • Headset/Earphone

Activation Period

After your registration, you will get an email, containing your personal login details. Those are valid for the next 90 days.

In addition we recommend the following course:

Making inital contact

Dieser Kurs ist auch auf Deutsch verfügbar:




Einzelpreis:  77,50 €


Katharina Kukuk
Tel.: 040 63 78 - 45 00
Nicolas Dailidow
Tel.: 0177 6 31 39 56